| Isn't it free to submit my site to search engines? |
Yes. However do not confuse submitting to search engines with a good ranking position with a search engine. The submission process is the easy part. Optimizing pages within the site and creating high-ranking links from search engines require understanding of each search engines algorithms and special software.
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We find that most web developers do submit sites to search engines as a courtesy. In general they are not trained in the nuances of search engines nor do they have the time to learn how to do it and keep up with all of the changes.
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Search engine optimization is the process of developing specific coding, keywords, titles, metatags and descriptions which will ensure that your website is highly ranked among the search engines and can be easily found online.
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Many companies offer search engine optimization as part of an array of Internet marketing services. At Online-SEO-Company.com, search engine optimization is what we do exclusively and we're good at it. The founder of our company has been a pioneer in the search engine optimization field since it's inception, and combines years of experience and knowledge coupled with the latest "state of the art" technology and software to deliver the superior results that our clients expect from us. We discover what words/phrases your customers are using to find your competitors. Submission to the top search engines is done by hand, not with automated software. We use special techniques and processes to make your site "tasty" to the search engines including pay for position directories. We set very high standards of performance for ourselves in both the quality of the product we deliver as well as the high level of personal service we provide to our customers. Our customers are our best referral.
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Our agreement is based on a minimum six-month commitment.
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Prior to starting on your account we require an investment of the first three months for Gold and Platinum packages, and payment in full for the other packages, additional monthly payments for the Gold and Platinum packages will be billed every 30 days.
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Some search engines take only a couple of days to search through your site and others can take months. Generally, it will take 90 days to get fully propagated in the search engines. Normally we are able to get your site listed in Yahoo within fourteen days.
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We focus on the top directories and search engines. Yahoo, MSN and Google. These search engines account for 90+% of all searches. We also submit to several international and domestic search engines but our major focus is on the above.
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A search engine is an automated process also called (among other things) a bot, robot or spider. These bots follow links and crawl through sites, index words that are unique to the page and throw out all of the generic words like: it, at, the, web, site etc. Directories have human editors who look at your site and decide to include your site in their directory or not. They are set up in categories much like you would find in the yellow pages.
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If a page is not ranking well we will submit as often as every month. For well ranking pages we may not submit at all, rather letting the search engines find each page through inbound links and site maps. Submitting a page too often is considered spamdexing. Any form of spamming is considered bad form in the Internet world and can get you de-listed or banned by the search engines and directories.
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As we optimize sites, we will forward clients ranking reports from the various search engines, directories, etc we are placing your site in.
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We measure performance by the increase in the number of visitors we drive to your site, the numbers of page views generated as well as the improvement in your ranking across a cross section of leading search engines. Our focus is on bringing an increased number of qualified customers to your website. Once they get there it's up to you to close the sale based on the specifics of your product or service offering. However we do have relationships with conversion experts that can assist you in making your site sell.
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We report traffic as it comes from each search engine. This data includes the key phrase that was used to find you and if your site sells or collects demographic information or has a news letter sign up form we can actually deliver the cost per click and the cost of conversion.
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Many search engines are now using inbound links as major criteria to ranking your site. If you have a number of inbound links your site is considered popular. Search engines "surf backwards" looking for a common theme among the sites that link to you. Sites that link to you should have the same general topic as your site. We use the keywords we researched for the optimization process and use them to create searches. When we Identify sites that are being found using these keywords we create a list of potential sites to request a link from. We request links from the sites and facilitate adding the links to the list, following up to make sure they keep their commitment and even play watchdog to make sure the links stay in place.
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We generate reports for each campaign monthly. We deliver several types of reports including traffic reports, search engine submission reports, search engine positioning reports, and Pay-Per-Click results.
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Our clients enjoy the security and control of being able to communicate with Online-SEO-Company.com staff and keep an eye on their entire campaign including time lines, task assignments, files, discussions and resources. Our project management software eliminates delays, reduces errors and relieves stress. All team members inside and outside the company have secure access to project information - any time, anywhere. Ask us for a demo of our easy to use software that is jam-packed with powerful, practical collaboration tools.
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Online-SEO-Company.com does not use any sort of spamming or spamdexing techniques. Many tricks have come and gone through the years. Text the same color as the page background, tiny text, repetitive keywords etc. We believe in supporting the search engines reasons for existence, namely to deliver quality and relevant content. Our technology has been reviewed and approved by all the major search engines. You have a higher risk of getting pages banned by attempting to achieve positioning on your own or by having your web developer do it.
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The more specific the search phrase the more qualified the traffic will be. If you go to a search engine and enter an extremely competitive word like "travel" you will receive thousands of listings. These listings include: domestic air, lodging, car rentals cruse lines etc. The best place to be found is under an exact phrase that a searcher looks for. A very specific phrase such as: " Dallas air fares" will result in a higher conversion rate.
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The amount of traffic your site receives greatly depends upon the popularity of your keywords and phrases as well as several other factors such as, the number of inbound links developed, opt-in mailing strategies, public relations plans etc.
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Online-SEO-Company.com treats all clients equally. We will accept another client within the industry but not a direct competitor while we are working with you.
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| How do you keep up with the search engines? |
Online-SEO-Company.com research and development team reads, studies and tests new technologies and techniques constantly. We work with outside vendors and directly with the search engines to keep on top of the latest trends and algorithms.
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| Will you promote my Adult site? |
Sorry, we will not accept any sites, that promote pornography, hate, racism or illegal activities of any kind.
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| I know someone who needs your services. Do you pay a referral fee? |
Yes! We pay five percent of the first year's gross billing excluding advertising expenses to our referral friends. Our Channel Partners can add an additional monthly recurring revenue stream to their business and are paid a higher percentage. Please contact your sales representative to see if you or your company qualifies.
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